The Situation
A multi-location eye hospital in Maharashtra had invested in FEMTO (FLACS) technology, yet surgical volumes were stuck at just 10 cases per month.
Despite clinical capability, low patient awareness, inconsistent counselling, weak internal branding, and lack of daily performance tracking prevented FEMTO adoption from scaling.
Our Approach
Formed a dedicated FLACS task force to own planning and execution
Introduced competitive pricing to lower adoption barriers
Deployed doctor–counsellor tag-team selling using structured scripts
Strengthened internal branding and follow-ups across patient touchpoints
Implemented daily huddles and con-call monitoring for execution discipline
The strategy focused on creating urgency, clarity, and conversion focus.
Why were FEMTO surgeries low initially?
Limited patient awareness, inconsistent counselling, weak follow-ups, and lack of daily performance monitoring.
Did competitive pricing reduce profitability?
No. Higher volumes and improved conversion significantly increased overall revenue.
Is this FEMTO growth model scalable?
Yes. The task-force and execution framework can be replicated across single and multi-location hospitals.
The Results
Monthly FEMTO Volume
Scaled from 10 to 70 surgeries per month
Growth Multiple
Achieved 7× growth in surgical volume
Conversion Quality
Stronger counselling effectiveness and follow-up discipline
Operational Alignment
High ownership and accountability across clinical and counselling teams
Guide the Process and Solve Problems
A weekly, executive-level decision mechanism to guide the process and solve problems as they arise.